Post by Forever Xena on Dec 17, 2005 1:49:09 GMT -6
'Housewives' Invade China
Thursday, December 15, 2005
10:39 AM PT
How do you say "Wisteria Lane" in Mandarin?
Millions of Chinese viewers will soon find out, as ABC's hit "Desperate Housewives" is set to roll out in the world's most populous nation next week. The show will be dubbed in Mandarin and will debut on the state-run CCTV-8 channel Monday (Dec. 19).
The primetime soap, the No. 2 series on television in this country, has now been sold in more than 200 territories around the world. It has drawn big ratings elsewhere as well, in countries ranging from Germany to Singapore. Local versions of the show are set to begin production in five Latin American countries next year.
"Quality productions with fantastic storytelling transcend culture and language," says Mark Pedowitz, president of Touchstone TV, which produces "Desperate Housewives" for ABC (both are units of Disney). "Fans worldwide relate to these characters."
It's unclear whether CCTV-8 will alter the episodes in any way. The Chinese government keeps tight control of the media and usually shies away from titillating material.
The network will air episodes of "Housewives" in nightly three-hour blocks starting Monday. The entire first season will run in one week
Thursday, December 15, 2005
10:39 AM PT
How do you say "Wisteria Lane" in Mandarin?
Millions of Chinese viewers will soon find out, as ABC's hit "Desperate Housewives" is set to roll out in the world's most populous nation next week. The show will be dubbed in Mandarin and will debut on the state-run CCTV-8 channel Monday (Dec. 19).
The primetime soap, the No. 2 series on television in this country, has now been sold in more than 200 territories around the world. It has drawn big ratings elsewhere as well, in countries ranging from Germany to Singapore. Local versions of the show are set to begin production in five Latin American countries next year.
"Quality productions with fantastic storytelling transcend culture and language," says Mark Pedowitz, president of Touchstone TV, which produces "Desperate Housewives" for ABC (both are units of Disney). "Fans worldwide relate to these characters."
It's unclear whether CCTV-8 will alter the episodes in any way. The Chinese government keeps tight control of the media and usually shies away from titillating material.
The network will air episodes of "Housewives" in nightly three-hour blocks starting Monday. The entire first season will run in one week